client

A global business consulting firm

objective

Create a clever keynote business address for a director that made dry information about pricing products and services come alive to keep the audience entertained as well as informed.

solution

Developed a relevant theme that played off the best-selling, humorous business book, Who Moved My Cheese?. Delivered detailed business information in a playful, humorous way. 

result

The keynote speaker was positioned as an articulate expert in his field with the ability to communicate his knowledge and client success stories in a useful and memorable way.  The appearance increased the speaker’s credibility and awareness among potential customers and led to new business for the firm.